Wednesday, July 20, 2005

MORE OR LESS . . . BETTER OR WORSE?

Radio listeners just don't like all those commercials.

Really?

No, not really.

A study conducted with Edison Media says that poor creativity is as much a turn-off to listeners as are too many commercials.

Hmmmmm.

Radio stations spend thousands of dollars testing their music to make sure listeners like and accept the songs, but they'll let a ton of bad commercials on the air three or four times an hour.

Doesn't quite make sense, does it?

-- Thanks for reading

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